Table of Contents
10 Early Show Sales and Lenders’ Rate Cuts Give Dealers Optimism
Attendance was down but dealers in most cases were satisfied with the number of RVs sold and leads generated during early January shows in several cities.
12 RV “Concepts” Featured at Vegas Electronics Show, 2024 RV Models at Tampa
This year’s CES took place about a week before the Florida RV SuperShow in Tampa, where 2024 model year units when on sale to the buying public.
16 Study Looks at Buyers’ Thought Process, Sees Money Left on Table
A recently published study from Rollick gives dealers a look at the behaviors, thought process, and journey to buying as experienced by marine, RV, and powersports enthusiasts.
22 All-electric Pickup Truck Demand Softens
Consumer demand for EVs has softened due to high prices, high interest rates, “range anxiety” and worries about the availability of battery charging stations.
26 Impending Tax Changes and Their Potential Impact on Dealership Income
Provisions are poised to have a profound impact on dealership taxable income, namely the changes in interest expense deductions and bonus depreciation.
28 SSI Unveils the Power of Data to Help RVDA Members in Marketing Efforts
SSI’s RV Industry Data Program endorsed by RVDA uses Tibco Spotfire software, providing dealers with data visualization and analytics that can yield valuable insights for better decision making.
ALSO
15 There’s Competition in High-end Class A’s Too
20 Latest Data on RV Customer Satisfaction with Dealership Sales and Service Performance
23 J.D. Power Report: Most Used RV Values Finish 2023 Slightly Lower
24 What’s Wrong with You?
30 RV Learning Center Recognizes Authorized CEU Training Providers
32 RV Learning Center Hosts Fixed Operations Workshop at NTP-Stag Expo